Managing Generation

Magda Vargas
Magda Vargas

In Magda Vargas Blog Posted

Diversity and Inclusion in the workforce for diversity and inclusion

Managing generations for Diversity and Inclusion goals

One of the toughest challenges in today’s workforce is the management of the different generations and how they communicate and view work, collaboration, and even benefits.

A company should strive to adopt a flexible management style, adapted to each generational typology, using characteristics of each of them and inter-generational collaboration to motivate and increase the efficiency of the team.

When companies have big communication gaps between generations or they’re not able to create benefits and work conditions that appeal to all, chances are certain groups will feel disengaged, produce less and they’ll even attract less talent from that generation.



When we talk about generation gaps and challenges within the workforce, it’s clear that a big part of the companies who come to Great People Inside are struggling with millennials.

Not adapting to this generation is definitely a disadvantage as they are the biggest generation group in the workforce (half of today’s workforce) and they are also the most trained on some of the latest IT and Tech needs that companies are having.

What do millennials want

Millennials saw their parents and older generations who gave their time and live to a company get let go through the crisis.

They understand that work is work and they don’t owe anything to a company.

They’re more entrepreneurial and put their personal lives first.

Therefore, they will like a workspace where they feel a bit like an entrepreneurs in their company (flexible hours and location of work, capacity to grow and manage how they operate their tasks…).


Millennial Generations

These are some of the things they want:

  • Flexibility
  • Time off and benefits
  • More time with management
  • Understand the reason behind decisions
  • Career advancement
  • A friendly workspace

The next generation

Generation Z are those born after mid 1990’s and up to early 2020’s.

It is now 25% of the US population and they’re already getting into the workforce as many are in their late teens.

Within the next 5 years, we will see an influx of this generation in the workforce.

They are still somewhat of an interrogation when it comes to work. We haven’t had that many join the workforce yet but we are already seeing what they’re about and what matters to them.

Now is the time for companies to start creating workspaces that will embrace this generation.

Generation Z

Gen Z multitasks between multiple screens a lot more than millennials.
They are more visual and communicate with images.
They are heavy on personalization.
They are more product based than experience based.
They are also less savvy when it comes to personal interaction on a social scale according to CNBC data

The way HR will get to them is through marketing strategies applied to Human Resources.

This is going to change even more how internal communication and employee engagement or employer branding is conceived and how it works.

Companies need to think of themselves as a brand when reaching out to Gen Z.

How to manage communication between the different generations and analyzing the current situation within your company.

New Generations into the workforce

The most important thing to do of course is to analyze the real status of your company, the breakdown by generations and how employees view the management of generations within.

Great People Inside has over 129 dimensions that the organizations can use to create and customize different assessments with the objective to focus on measuring and predicting behavioral categories in the workplace.

Managing Generations is one of 12 dimensions that were chosen as dimensions that closely matched Diversity and Inclusion culture by combating unconscious bias in the workplace and focusing on positive thinking to create a diverse and collaborative workforce.

Managing other generations


Our assessments are a scientific way to understand the qualities of your workforce and give you the opportunity to easily and successfully identify the characteristics and values within those dimensions that affect your workforce.

If you are interested in learning more or trying us for free, please contact us through our website or through this email


Leave a Comment